Get to know the mighty team behind the stellar results!

Likes

Audience segmentation, A/B testing, data visualization, closed loop reporting, marketing and sales alignment, Taylor guitars, SF Giants, SF Beer Week and local foods.

DISLikes

Bad data, missing calls to action, mobile unfriendly design, spray and pray campaigns, LA Dodgers, Budweiser and sea urchin (even if it’s local).

Outside of work

It’s all about family and friends, coaching, cooking, playing guitar and drums, reading extensively and never missing Opening Day.

Likes

Happy Clients, Conversions, Optimization, Mission Style Burritos.

DISLikes

Difficult to use landing pages and carts, Rushed not well thought out campaigns, Pineapple on pizza.

Outside of work

You would likely catch me out the door on the way to a new adventure with my wife, 2 daughters and our dogs Moon & Mila.

Bonus Fact

Ricardo and I are related (he’s my cousin!)

Likes

Data analysis, targeting, and segmentation. Finding new opportunities within a donor file to lift performance. Launching new programs and channels. Knowing your target audience is always crucial in fundraising. While this is key for effective fundraising, I have also successfully used it to contest parking and speed camera tickets.

DISLikes

Bad data, poor design, unrealistic expectations, and fundraising partners who limit themselves by only seeing what they can’t do. Don’t get me started on the poor driving skills of non-DC residents when they come into the city.

Outside of work

As a former Chef, Footman, and punk rock musician, I enjoy taking on new culinary challenges, biking, gardening, and attending concerts. As a native of Lincoln, Nebraska, the Nebraska Cornhuskers football team is near and dear to my heart.

Likes

Process automation, problem solving, completing tasks on to-do lists, learning new things about AI and ML.

DISLikes

Cloudy weather, small talks, unorganized folders, people wasting their potential.

Outside of work

Enjoy traveling and discovering new cultures, reading about history and trying new (weird or not) meals.

Likes

I thrive on teamwork and achieving results, have a keen interest in fashion design, and can never say no to delicious Italian pasta.

DISLikes

I can’t stand the lack of systems or goals in place, or spending too much time in the kitchen (I’m definitely not a master chef!).

Outside of work

Off the clock, you’ll find me curled up with a good book, browsing through fashion magazines for inspiration, hitting the dance floor with my husband, or soaking up the sunshine on a family weekend getaway.

Likes

Math, finding elegant solutions to complex problems, exploring new technologies, networking, psychology, sarcasm, good wine, good food and people with great sense of humor.

DISLikes

Meetings that can be emails, slow walkers, bad drivers and dull knives.

Outside of work

I enjoy hosting parties and entertaining, kick-boxing, swimming, cooking and spending as much time as possible with friends, family and my adorable dog Disney.

Likes

Collaboration, problem-solving, efficiency, automation, and achieving campaign results.

DISLikes

Missed deadlines, poor print quality, lack of communication, and inefficient workflows.

Outside of work

I enjoy spending time with my wife, Courtney, and our daughter, Emma. We stay active through family adventures like exploring local parks, attending community events, and taking leisurely walks. I also love motorcycle rides through the scenic Iowa countryside and working on various DIY projects.

Likes

Hard work, happy clients, new ideas.

Outside of work

I like to make miniature houses of all types, miniature dolls, travel and spend time with my husband, 3 children and friends. Also, did I mention Hawaii… I love all the islands.

Likes

Cats, Washington Commanders, running, video games, card and board games, sci-fi and fantasy novels, comics, going to the movies.

DISLikes

Messy data, pickles, scary movies, heights, cold weather.

Outside of work

You can mostly find me at home with my wife, our two cats, and our dog, playing a video or board game or reading a novel.

Likes

Process automation, technology, podcasts and articles, video games.

DISLikes

Social media, artificial intelligence that will replace us all.

Outside of work

I like to develop video games and hope to have a hit that will make me a millionaire! (In USD, I’m already a millionaire in Serbian Dinar, which is not as impressive!).

Likes

Numbers, marketing strategies, experimental research, editing, home cooked meals, and running.

DISLikes

Delays, false advertising, bad customer service, waiting in line and pickles.

Outside of work

I spend most of my time with my dogs, family and grandparents. If not, I’ll be at the beach, trekking, or swimming.

Likes

Strategy driving creative collaboration, style guides, the word “you,” action verbs, subheads, mastering new technologies, 4 seasons, and football.

DISLikes

Passive voice, using 16 words to say what could be said in 5, putting commas and periods outside the quotation marks, pettiness, raw tomatoes (even though I live in “Sacratomato”).

Outside of work

You’ll find me at home with my husband and three kitties, at a Sonoma County Beach or the Russian River (likely in a kayak), playing competitive word games, cheering on Boston (and SF) teams, or being of service.

Likes

Good planning, beautiful typography, perfectly constructed grids, reading about science-related topics, movies, wine (and since I’m a designer, wine labels).

DISLikes

Lack of critical thinking, eggplant, title case.

Outside of work

The design process never stops for me really, as I constantly think about the projects both future and ongoing even when I’m out for a walk. I also like sports and exploring my new home in Europe.